Southern Tide was founded by a 23 year-old young man named Allen Stephenson. Raised in the South, Allen saw a need in the
marketplace for high-quality clothing with a classic Southern style. It was really quite simple: he wanted to take all the modern
design elements of today’s youthful trends and tie these in with his love for old southern culture and lifestyle to create a brand that
stood for craftsmanship, clean lines, classic design and rich heritage. This became the brand Southern Tide.
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151 East Front Street   •  Downtown Traverse City   •   (231) 946-7066